LaBarge Weinstein Client Coherent Path Purchases RareLogic
July 14, 2019 – Coherent Path, client of LaBarge Weinstein has recently acquired RareLogic, an Ottawa-based software company built for e-commerce, providing a new suite of apps to simplify email campaign management.
About Coherent Path:
Coherent Path offers a cloud-based solution that delivers science-driven personalization for retailers; leveraging existing product, customer and transaction data to optimize omni-channel marketing. Beyond manual planning and segmentation, Coherent Path offers individualized, curated and automated email programs.
About RareLogic:
RareLogic is a predictive marketing automation platform for e-commerce, driving retention and engagement through use of APIs to stream and analyze live store data
LaBarge Weinstein acted as counsel to Coherent Path with a team that included Debbie Weinstein, Brigitte LeBlanc-Lapointe, Zack Caverson and Shahad Al-Orfali.